Why text messaging is the best way to communicate with your customers:
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There are more mobile devices (smartphones, laptops and tablets) accessing the internet than desktop computers. |
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98% of texted messages to a mobile device are read, 90% within the first 4 minutes of their being received. |
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Email open rate? A dismal 22% of all email is ever opened: today, next week, next month. |
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18 – 44 year-olds receive and respond to more text messages than the entire 45+ market combined. |